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» WrestlingClassics.com Message Board » Professional Wrestling & General Discussion '99-June '07 » Cheesy Commercials

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Author Topic: Cheesy Commercials
psychor
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Every once in a while, over at KM, someone on the WWA (Bruiser)post, would want to discuss some of the commercials that would air, during wrestling programming. Promoter Bob Luce, frequently was the pitchman: i.e. "Bens Auto Sales." Bobo Brazil and Dick the Bruiser buying ribs by the 50 lb. box and beer by the case, at One Stop Food & Liquors was another example. How about some of you posters that grew up watching wrestling, in other territories have fond commercial, memories, that you would like to share with us.
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Mark from WA
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It exists on tape (I haven't seen it yet)...Gene Kiniski wrestling a mattress. I think the ad is for a place in BC called "Mattress World."

[Smile]

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I've been crushed by the tumbling tide

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Portalesman
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ANY commercial with a wrestler in it is cheezy.
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Cincinnati Kid
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Locally, pro wrestling from the late 1950's to the late 1960's was sponsored on Saturday afternoon by Rink's Bargain City which was a regional group of stores that pre-dated K-Mart, etc. In the early years, wrestling took place in the larger studio and the commercials were done in the small studio of WCPO-TV, Channel 9. The two Bargain City pitchmen: Hy Ulner, better known as the "Bargain City Kid", and Willie Thall showed the items for sale during commercials between the matches. This included dropping drinking glasses on the floor to prove that the set of eight glasses you could purchase for one dollar at Bargain City stores would break if dropped on the floor.

Every once in a while, a wrestler would come into that studio while the commercial was on. Once, The Sheik came racing in yelling, "too, too". The Bargain City Kid quickly started a power mower that was there to demonstrate the ones on sale at the store. "Get back", the Kid warned The Sheik as the mower roared to life.

In later years, the wrestling portion of the show consisted of video tapes from matches taped elsewhere with the commercials done live during breaks. When there was a card scheduled for that night in town, sometimes wrestlers would appear and talk about the local matches coming up. It wasn't as good as the earlier shows when activities during the commercials sometimes rivaled the live studio matches.

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Darling Fascist Bullyboy
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quote:
Originally posted by Portalesman:
ANY commercial with a wrestler in it is cheezy.

Oh, I dunno. The spot Hogan did for Right Guard had its moments.

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If this is an Obama recovery, I'd hate to see an Obama recession!

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Crimson Mask I
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quote:
Originally posted by Cincinnati Kid:
Locally, pro wrestling from the late 1950's to the late 1960's was sponsored on Saturday afternoon by Rink's Bargain City which was a regional group of stores that pre-dated K-Mart, etc. In the early years, wrestling took place in the larger studio and the commercials were done in the small studio of WCPO-TV, Channel 9. The two Bargain City pitchmen: Hy Ulner, better known as the "Bargain City Kid", and Willie Thall showed the items for sale during commercials between the matches. This included dropping drinking glasses on the floor to prove that the set of eight glasses you could purchase for one dollar at Bargain City stores would break if dropped on the floor.

Every once in a while, a wrestler would come into that studio while the commercial was on. Once, The Sheik came racing in yelling, "too, too". The Bargain City Kid quickly started a power mower that was there to demonstrate the ones on sale at the store. "Get back", the Kid warned The Sheik as the mower roared to life.

In later years, the wrestling portion of the show consisted of video tapes from matches taped elsewhere with the commercials done live during breaks. When there was a card scheduled for that night in town, sometimes wrestlers would appear and talk about the local matches coming up. It wasn't as good as the earlier shows when activities during the commercials sometimes rivaled the live studio matches.

From my PSP interview with Les Thatcher (we were contrasting Gordon Solie with other commentators):

quote:
...

Sure. Well, I can tell you right here in Cincinnati, there was a local chain of bargain stores, and one of the owners, Hy Ellner, the Ellner family owned the thing, Hy was, he and a local TV celebrity called ‘Willie Phall’ did the commercials for the Bargain City who sponsored wrestling, and did them live from another studio. And he always called himself ‘The Bargain City Kid’, and ’The Bargain City Kid Willie Phall’, and ’The Bargain City Kid’ wore a goofy cowboy hat, and two toy guns---backwards---and, ‘Willie Phall’ dressed up like some old country guy, like a L’il Abner sorta thing, and they would go out and say, “Boy, we’ve got all these nonbreakable dishes!” you know, “a whole set of nonbreakable Melmac dishes here at Bargain City for just fiive ninety-fiiive!” or whatever it was, and they’d start throwing the dishes and breakin’ ‘em. You know, and stuff like that. And I know, they used to have the Sheik, Eddie Farhat, would run into that studio in the middle of a commercial, and rip through the place, you know, and tear up stuff, and threaten them.

And now you were mentioning Saul and the Von Brauners, and I remember when the Von Brauners first came into the territory here in the early ‘60s, and we were doing Cincinnati TV, and they---Ellner came into the dressing room, and the Von Brauners go, “Get out,” cause, they didn’t know who he was.

“Hey! I’m the sponsor, and---”

“We don’t give a sh*t who you are, get outta here,” you know, “you’re not a wrestler.”

“Well here, I got this time here, you know, you guys have that German gimmick, and your manager, and we want you to come over there, and do this and we’ll do that and you’ll do this---”

And they basically said, “Hey, F*CK you. WE don’t do comedy, we don’t do that sh*t, we’re not clowns. We’re wrestlers. If I come over there and hit you, I‘m gonna hit you. And if you come in while I‘m in the ring, and f*ck with me, you won’t ever do it again.”

“Well, I’m the sponsor!”

“I don’t give a sh*t WHO you are.” And that was the way they stood on it.

But you’re right, that was the kind of sh*t that went on. ...

So long from the Sunshine State!
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Bacchus815
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ANY Memphis wrestling commercial is low budget, ESPECIALLY one featuring a wrestler. The worst was one with Lawler for Hub Cap Annie. Equally as bad, but not featuring any wrestlers was those for Dennis Hall's Auto Salvage. White trash rednecks rapping "Who ya gonna call, Call Dennis Hall" is unintentional comedy at its finest.
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FreightTrain
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The American Dream Dusty Rhodes, doing a Standback Headache Powder commercial.

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"Fat, drunk, and stupid is no way to go thru life son" Dean Wormer Faber College

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StanJohns
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Captain Louis Albano once did audio commercials for 2 different beers while being interviewed on Boston Radio.
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John Watanabe
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During the mid-to-late '80s, there was this forgettable TV commercial for a local Chicago area car dealership (even long-time Chicago diehards probably don't remember this one), with Dan Spivey as its on-camera spokesman.

During the first scene in this commercial, Spivey talked in a normal tone of voice, but then in the next scenes around the outdoor car lot, he talks in a more gravel-like, stereotypical rassler voice.

This local Chicago auto commercial featuring Dan Spivey (don't even remember which dealership) ends with a voiceover, done by a guy doing an obvious tongue-in-cheek imitation of Bob Luce!

(search John Watanabe at imdb.com--Internet Movie Database)

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